Just a few faves from the wayback machine.

Marilyn Jaeger Skincare Brand positioning for boutique skincare studio.

See’s Candies Product packaging and signage in support of Dogust – the universal birthday for rescued or adopted doggies.

W Hotels Working with a fiercely talented agency, I helped launch the W Hotels brand, contributing to early voice development and marketing copy.

Boudin So much fun to tell the story of San Francisco sourdough.

RH Product packaging for a novelty item (back when RH was still Restoration Hardware).

Serena & Lily Two store opening pieces that illustrate how charm can add strength to brand storytelling.